About Winthrop Intelligence

Powering College Athletics
Since 2008

We started with a simple idea: athletic directors were making million-dollar decisions on incomplete information. They deserved better data. 15+ years later, we serve over 270 programs.

270+
Athletic Programs
15+
Years in Business
50k+
Profiles in Database
100k+
Contracts Analyzed

Our Story

Win AD began as a database—a comprehensive collection of coaching contracts, financial data, and administrator profiles that didn't exist anywhere else.

Athletic directors told us they were making million-dollar decisions with incomplete information. They needed to know what peer institutions were paying, what terms were standard in vendor contracts, and how their budgets compared.

Today, Win AD has evolved far beyond a database. We deliver expert analysis, recruiting services, and salary and benchmarking reports—all included with your subscription.

We're a team of developers, analysts, and industry veterans who move fast and ship faster. While others talk about innovation, we deliver it.

Before You Sign Another Contract

The features other vendors promise “in six months”? We shipped them years ago.

Start with proof: a vetted, ready-to-interview candidate shortlist in 7–10 business days. Vendor contract analysis and benchmarks in days. A board-ready peer comparison deck that shows exactly where you stand.

Recruiting. Benchmarking. Financial analysis. All bundled into your Win AD subscription. No extra fees. Just results.

See What's Included →

What We Believe

You're Strapped. We're Fast.

Your team is stretched. The negotiation is next month. The position has been open too long. You called us because the deadline is real.

We built everything around that urgency—recruiting shortlists in days, benchmarks delivered when you need them.

Numbers You Can Defend

When your president asks hard questions, when the board pushes back, when the vendor says 'that's market rate'—you'll have the data.

We give you proof, not talking points.

Your Data Analysts, At the Ready

Before hiring an expensive consultant or adding headcount, see how far our team can get you. Recruiting, benchmarking, financial analysis—we're already in your subscription.

We collaborate, never talk down. Think of us as the data team you don't have to hire.

Ready to See Win AD?

15 Years of Data.
Your Competitive Edge.

Let us show you what 15 years of college athletics data can do for your program.

Get in Touch →